being purposeful

The right solution for the right problem sounds simple, but itʼs how we get there that makes the difference.

being responsible

To us, sustainability isnʼt about the destination. Driven by a philosophy of responsible stewardship and guided by circular design principles, weʼre on a journey of continual improvement. One that fuels sharper thinking and helps us discover better solutions.

being adaptable

After all, creativity doesn’t come in one set, defined form. It’s a process that evolves and adapts, building on successes and failures.

It’s about being playful. Being curious. Being bold in our thinking to design, iterate, and create the best possible solutions, however long that may take.

being courageous

Being is a brand that has evolved over the years, driven by a desire to get better at everything we do.

Our goal has always been to reduce our waste, pare back our emissions, and limit our impact on the planet.

Itʼs not easy. But weʼre doing our bit. And by partnering with us, so are you.